Doggiliciouus wanted to scale its dog food business from being a niche word-of-mouth brand to the frontrunners in canine nutrition. 

Deeply founder-led, Doggiliciouus had exceptional products and conviction to grow. 

We overhauled the brand’s identity and created a marketing infrastructure to find and keep its loyal community. Multiple touchpoints across brand, web and content were unified. 

Credibility and visibility hit different when done right. 3x growth in sales, 88% increase in new orders. The brand currently stands at 100K+ organic community across platforms, and has expanded pan-India shipping. It won Best Fresh Dog Food of the Year 2022.